Category: Joint venture collaborations

Nike Delays Launch for New Brand with Kim Kardashian’s Skims

In a bold move that merges the world of high fashion with athletic functionality, sportswear titan Nike has teamed up with Kim Kardashian’s shapewear brand, Skims, to bring forth the creation of NikeSkims — an exciting new brand that aims to redefine women’s activewear. The venture was announced in February, and while production delays have […]